For software founders · Early access
Find the message that gets your first customers.
You have a product idea. But what should you say to make people care?
Vidtraction helps software founders discover what customers care about, turn promising messages into videos, and learn what resonates.
See it in motion
Watch an idea become a video campaign.
The founder problem
Your product might be ready. Your message might not.
You can spend weeks building the perfect product and still struggle to explain why anyone should care.
The problem isn't always what you've built. Sometimes, it's how you're presenting it.
Vidtraction is designed to help you explore that question before investing weeks into content production.
How Vidtraction works
Three steps to a message worth testing.
01Discover
Find the problems your customers care about
Turn customer conversations and research into messages worth testing.
02Create
Turn each message into a real video
Explore different angles and get videos ready to put in front of people.
03Learn
See what earns genuine interest
Compare what resonates and decide what to test next.
Early access
Your next idea deserves a better test.
Join early access to see what we're building and help shape Vidtraction for founders like you.
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